The digital marketing and social media world is constantly evolving and finding new horizons to accommodate and monetize the massive growth in the creator economy. India’s data revolution brought a new space for people to consume, monetize and create content. The progress of social media is causing the human attention span to become shorter and shorter. So, using the power of short video content to get a leg up on your competition and help indulge your audience is paramount today.
More than 50 million users in India use apps for short videos to watch short videos. After being launched internationally just a few years ago, these short video apps have increased exponentially. And that rush allows brands to get a slice of the viral achievement of the app. If you have to make an engaging short video, you should know precisely what you want to communicate and how you want to do it. Start with the basics first. Determine the aim and objective of your video, know your target viewers, set the tone for your video, and prepare a flow before producing content. Also, include a call to action in your video so the audience knows what to look for next.
Many influencers in the creator economy at this point have strong social media games and followers. They make good money on social media platforms by creating and marketing their brand. A few young and successful creators doing big are Jannat Zubair, Arishfa Khan, Ahsaas Channa, Sneha Paul, and more. Let’s learn about Ahssas Channa and her journey in this article.
Ahsaas Channa is an actress, model, and influencer. She started her career at a very tender age when she was five. She first appeared as a child artist in Bollywood movies like Vaastu Shastra, My Friend Ganesha, Kabhi Alvida Naa Kehna, Phoonk, etc. While growing up in her teenage years, she was seen in Tv shows like Oye Jassie, Devon Ke Dev Mahadev, and MTV Fannah. She has proved herself, etched herself significantly, and worked through many films throughout this journey. She has worked very hard and paved her way ahead smihub.
Ahsaas Channa was born in Mumbai on 5 August 1999. Her father, Iqbal Singh Channa, is a Punjabi filmmaker and her mother, Kulbir Kaur Baderson, is an actor in the TV industry. Ahsaas began her acting journey at a very young age. She debuted with the movie Vasstu Shastra, where she portrayed the role of Rohan, Sushmita Sen’s son. Later Ahsaas got very popular with her role as Ashu in My Friend Ganesha. The movie was a hit among kids. In Kabhi Alvida Naa Kehna, she played the character of a kid called Rohan. She was just four years of age when she first started acting. At a young age, she was exceptionally dynamic and talented. That is how she landed her first role. She used to accompany her mother on the sets of a TV show where her mother’s friend, who was into projecting advertisements, saw this and requested her mother to click pictures of her and give her. Following this, she arrived at her first, and it proceeded.
After her stint in Bollywood movies and advertisement, she acted on TV in Nikhil Sinha’s Devon Ke Dev Mahadev as Ashokasundari, Shiva and Parvati’s daughter. Later she played Dhara on MTV’s Fannah and Disney channel’s Oye Jassie. Ahsaas has been part of some of OTT platforms’ most famous web shows. Being a young entertainer and starting it so early, she made every step count. Ahsaas’s mom has been her constant support, and she looks back to her for advice, support, and direction. Ahsaas has always been consistent and steady in whatever she does.
Ahsaas Channa was the face of TVF for quite a long time. She acted in many web shows for both TVF and Girliyapa. After this, she was cast in Kota Factory as the miscreant Shivangi. This was the first high-contrast web series in Quite a while.
Ahssas Channa’s success story was paved right from when she was a kid, and she has accomplished a lot for her age. She is very hardworking and dedicated and has never taken the success that has come her way easy. Despite the opportunity, at an early stage, she survived because of her passion and talent for acting. From a kid who mostly played a boy in movies to growing up to be a talented, beautiful lady, she has come a long way. She has already seen enough success for her age and aims for more.
Apart from her Bollywood and OTT platform stint, she is doing very well on her social media channels. As short videos are growing massively and apps for short videos are also many, the option and competition are also wide. Influencers and creators on these short video apps add value. Ahsaas Channa also has her presence on many short video platforms. She always has some fun and informative videos for the viewers. She is always with the trend, taking up challenges, making fun dance reels, and keeping her viewers entertained. She has more than 3.5 million followers on Instagram and promotes brands and products on her social media forums.